These are both challenging and interesting times to be in the space of electric vehicles, more specifically if you are a carmaker based in a country like India.
Challenging for the simple reason that tasked with a massive reality of air pollution with overcrowded urban cities nearly strangulated by toxic fumes and health hazards, India is on the edge in some ways.
And interesting times because any sustainable or green solution for the long run can prove to be such a boon in these times for a developing and growing economy like India.
That there still exists very much a vacuum in the mainstream adoption of EVs in our everyday life opens the door of opportunities to a market on the cusp of change. A market that despite ifs and butts and existential realities such as – when will proper charging infrastructure come up and how long can an EV go for me in the city- is at least, receptive to the concept.
A concept whose time has come simply down to the massive gains that we all stand to achieve if and when EVs become mainstream.
For a clean green resume, India with its ambitious plans to walk the path toward carbon neutrality realizes the massive gains that are tied to walking down the EV way.
This also essentially means refraining the ICE way and adopting a greener, more scientific method to address the everyday conundrum: transport and commutation.
That there’s sizeable growth in this sphere in the country can be simply understood by a figure that a recent study conducted by RBSA advisors provides. So what is it?
By 2030, the EV market in the country is expected to grow by $150 billion.
Now for a country whose total, EV sales as of 2020-21 accounted for just a little over 1 percent of the car sales (overall), there could be nothing more encouraging as this number- right?
In here, by the way, also rests a challenge, rather a need of the hour.
India needs to open its mind and arms to the concept of shared electric mobility, in order to embrace a promising future that is about connected (EV) mobility.
Only this can save the country worth one gigatonne of carbon dioxide emissions by 2030. While carmakers and popular EV flagbearers are coming forward to make the country take the next big plunge, what will be brilliant will be to see the country make the shift, one whose time has come!